Planned

In Progress

Completed

Main Roadmap

To enable the display of product images within the platform by fetching product image URLs through inventory integrations, processing these images so they have same format, and storing them in an accessible manner.

Delayed

Product pictures in platform

hidden

It would be great to have spend as a predictive metric, in a graph were you can see the estimated total spend for the month if you follow the spend pacing the last 1/3/7 days.

Spend Pacing

Pinterest integration

Currently we have a 1-click setup for Shopify tracking but require API credentials to fetch inventory/untracked order data. We will work on making sure we have a 1-click setup for all data for a more seamless onboarding experience for Shopify customers.

Combining shopify integrations into a 1 click setup

Snapchat integration

Integrating uplift testing with our marketing mix modeling (MMM) to offer customers a powerful causal inference tool within our platform, enabling precise analysis of marketing effectiveness.

Uplift testing of marketing efforts

Planned to work on improved graphs to allow more flexibility for the user.

Graph upgrades

Develop possibility to create custom dashboards with multiple graphs and tables to be adjusted by each user.

Custom Dashboards

Enhance clarity of attribution by integrating Marketing Mix Modeling (MMM) with granular attribution data. This will provide deeper insights into campaign performance, profitability, and the most efficient channels for driving conversions.

Next generation attribution modelling

I would love if we could add dates as a dimension? (with same transformation as in charts, days, weeks etc). I want to export this data to csv, but only the chart data has the dates, the table is without it. Other option is if we could export the chart data instead of the table data.

Dates as a dimension

Deploy a robust MMM model that will help our customers to be able to optimize their marketing spend to increase their profits. The model will allow both future scenario planning and historical analysis of MMM on GP3 level.

Marketing mix model

Implement possibility to see actual returns on orders in the reports and not only estimated returns.

Actual returns on orders

I would love if you could set multiple filters on the same metric to see for example all campaigns including "branded" and "pmax"

Multiple filters on same dimension/metric

It had been nice to have two different country dimensions, one from the website tracking and one from the shipping country on order level. When for example analyzing fulfilment costs on orders we want to be able to see the data on shipping country instead of only having the option to use the country from the website tracking.

Add shipping country as dimension

Add a new dimension to be able to analyze new vs repeat customers

Repeat vs New Customer

Fetch and store the original price of products alongside the discounted price to accurately measure discount impact.

Original price and discount tracking

<ul>
<li>Implement functionality for users to create, edit, and delete report categories/labels.</li>
<li>Introduce enhanced metadata for reports, including last modification date, the user who made the modifications, and a summary of the changes.</li>
<li>Develop a feature for easy reversion to the last saved version of a report to mitigate the risk of losing important changes.</li>
<li>Redesign of the report library for better usability.</li>
</ul>

Improve report organization and management

I would love if you could set targets in the platform for certain metrics and dimensions. For example set the sales target for Sweden and monitor that.

Targets in platform

I would love to be able to sort the table on the comparison value and not just only the total value.

Sort table on comparison value

Help Center

Improved

Fixed

dema

In Review

Rejected

High Priority

Low Priority

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